Chelsea owner Todd Boehly promised that he cannot afford to be reserved by fan protests on Stamford Bridge.
Blues -Baas Boehly was in the shooting line with Baas Enzo Maresca in a public show by Supporter -rust before Tuesday's victory over Southampton.
But the American Boehly, who will celebrate the lead for three years in the summer, launched a strong defense of his reign while he was still believing that he can see a “dynasty” of Chelsea of success.
And if that means that it ignores the complaint of the fans, then that is what he will have to do.
Boehly said: “The fans are the lifeline of every sports team.
“You realize how important the team is for them and how important fans are for the team. It is extremely important.
“But the fact is that people say different things, always change my mind.
“The criticism is simply par for the course. The faster you learn that you don't keep all people happy that freedom brings.
“So you don't have to live with their words. You can't turn left and then every three minutes, what is one of the advice we get if you cook it down.”
Boehly, speaking on the FT Business of Football Summit, came under pressure for the state of Maresca's team, with fans who regretted the lack of a real striking option in the absence of wounded Nicolas Jackson.
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But the American businessman, who is also the owner of the World Series champions La Dodgers Baseball side in California, rejected those frustrations with a wilting well -down -while publicly explaining the club's controversial transfer strategy.
The decision of Chelsea to offer new signing contracts of a maximum of eight years, UEFA and Prem Chiefs was forced to draw up new rules to ensure transfer agreements for signing sessions that can now be “written off” for FFP purposes.
Ukrainian winger Mykhailo Mudryk's potential arrival of £ 88 million on an eight -year -old deal and half a year already looked a mistake before he was left with a long -term ban on drug.
While eyebrows were raised about the contracts for Wesley Fofana, Enzo Fernandez, Moises Caicedo and others.
He insisted: “Strikers are hard to find. You can't get it out of the supermarket.
“It's great skills and you have to have a fantastic mentality.
“The most misunderstood thing is that we think about it, measured in years, not months.
“You have to think in both the short and long term. We are aimed at a combination of both and are looking for the best possible way to implement that. It is a balancing act to find out.
“You must have a plan and exercise, accept that things are not linear and that the thing that matters is that the trend is in the right direction.
“Yes, it has been a steep learning curve. We have been here for less than three years and that is a dazzling derwish of activity. Nothing is a straight line, ever and sport is so humiliating.
“If you look at contracts in football, a seven -year contract is really a five -year contract.
“The reality that 95 percent of the time must make a decision by that time or you shoot yourself in the foot
“At that time you agree with an extension with the player or that greener meadows are for both parties.
'If you deny that you are fooling yourself.
“We felt that the longer contracts meant that we could be amortoise, but it was also about how we put together a team with the opportunity to stay together.
“Teams that have been dynasties over the years had superstar captains that could lead. But how do you find that superstar captains?
“And in football the market is clear in several countries – so you think of France, Germany, Brazil, Latin -America – actually everywhere all over the world.”
Boehly refused to expand his tense relationship with co-owner Behdad Eghali then say: “We have agreed on a strategy and the way forward and things are being done.”
This includes, in the longer term, “building a self -sufficient, very competitive club, figuring out how to increase the income” – in other words, a probably new home away from the bridge.
But although he admits that he is still coming to terms with a completely different sports world than those with whom he grew up in the US, Boehly suggested that Prem Club leaders should be willing to sacrifice some of their holy cows to really earn their product.
Sky has been the most important broadcaster of the Prem since its foundation more than 30 years ago, with a new four -year -old deal – in addition to a smaller one for TNT sports – from next season.
But Boehly claims that the idea of selling territory of TV broadcasting rights per territory is outdated -and that Prem Bosses must be looking for one mega -money -world deal with a streaming giant such as Netflix, Amazon Prime or Apple.
He said: “The Premier League is one of the few truly worldwide characteristics.
“It has incredible content with more people who are involved than anyone else in the world.
“I am not saying that bundling all rights to pack them worldwide is the direct answer at the moment, but that is where we are going.
“The owners must be willing to take that risk.”
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